Growing subscribers of your RSS feed will expand your reach. Put the effort in your RSS feed, so you can increase adoption and spread the message contained in the RSS feed of marketing.Feed validationMake sure that the food is well formed. Some RSS readers and aggregators can compensate or read an RSS feed that is not correctly formed. Both are based on web and desktop feed validation tools available that can help determine whether or not an RSS feed have the correct format. After you edit the feed, be sure to spend some minutes to validate the feed. Properly promote your FeedIn order to increase the number of people who subscribe to its RSS feed, take the time to properly promote the RSS feed. As a website requires promotion and marketing, as well as an RSS feed. Below are some suggestions for promoting the food... 1. RSS Autodiscoveryuse "autodescubrimiento" RSS tags in the header of web pages. Many RSS feed readers with built-in technology that can automatically detect an RSS feed. But for the technology to detect food, must be tag for automatic discovery instead of web pages. Using the discovery machine will allow visitors to know instantly and automatically a source RSS is available for the content. 2. Icon feed include a standard RSS feed icon in the web page. The icon must be visually attractive and obvious. The RSS "above the fold" icon should appear on the page. This means that when a website visitor lands on the page, they should be able to see the icon without having to scroll up, down, left, or right. The RSS icon should link to the URL of the RSS feed. The RSS icon should be available in all the web pages of a Web site, so visitors can subscribe to the RSS feed regardless of what page on earth or scroll up. 3. Submit to RSS Feed directories submit the RSS feed for the various RSS feed and RSS search engines directories. Many visitors find directories for feeds from news that is appropriate for your needs of RSS. This can be a way to attract a new audience. Send RSS Feeds - http://www.rss-specifications.com/rss-submission.htm4. Say email list that RSS is availableif you have a current email subscription list, be sure to inform your subscribers that an RSS feed is also available. 5. Send to pressissued a press release announcing that an RSS feed is available for the content on the Web site. In the release, describe the type of information contained in the RSS feed and explain how the RSS feed can help interested people. 6. One-click subscription offer a choice of subscription of one click to RSS feeds, so visitors can subscribe quickly and easily. 7. Communicate RSS Feed availability exploit all channels of communication to inform people that there are RSS feeds. Includes details of the RSS feed in your email and Forum signatures, and include a mention of any company or product newsletters. Educate and explainRSS is a fairly young technology, and while more and more people understand the power and capabilities of RSS, others do not. Be sure to explain to potential visitors to the website how to subscribe to RSS feeds, and what are the benefits of the subscription. Education a little goes a long way, and this can significantly increase RSS adoption.Content RSS The content of the RSS feed can be a variety of things. Here are some tips on feeding of content... 1. Interesting content provide content quality that will be of interest to subscribers. As any other communication channel, must engage the readers with interesting material to keep your attention.2. Focused content keep the content in the focused RSS. The issue of the source RSS must be strict and should not wander too far from its original purpose. 3. New content provide new content in the RSS feed on a regular basis. 4. Avoid ads avoid inserting ads or selfish content in the RSS feed. Advertising should be used sparingly. Contents of balance with ads.5. Analysis of register examine records to see what readers enjoy most. If it discovers that the specific segments are very popular, expand them by adding additional elements that delve into the topic of interest. About the author:
Sharon Housley manages marketing FeedForAll http://www.feedforall.com software for creating, edit and publish RSS feeds and podcasts. In addition Sharon manages marketing for recording and editing software RecordForAll http://www.recordforall.com audio.
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