More and more companies are using RSS as a means to communicate, so having an RSS feed that is professional and well polished will help differentiate your company from your competition. What does a RSS feed professional? Follow these simple steps to Polish your RSS feed and take it to the next level ... 1. feed Image add an image to your RSS feed. The image will be displayed by many feed readers every time your feed is displayed. This will help build and strengthen your brand or image in the minds of people who read your RSS feed. Add an image to an RSS feed is relatively easy and adds a level of professionalism. 2. images and Links add images and links within the RSS feed. The process of adding images and links to the description field of an RSS feed is really quite simple if you are using software to manage your feed, although it may be a little complex if you hand-code your feed. Embed images or hot links in the contents of the feed will allow your readers delve and dig deeper into your content. The additional benefit, of course, are the additional web links to your site to any websites that choose to distribute or display content from the feed. 3. Validatecode trained correctly it is important to ensure that all RSS readers can read and display your feed. But it is also very important for another reason ... nothing is more embarrassing or professional than an RSS feed that is broken or stops working. Use the software to manage your feed creation and validate your feed on a regular basis. 4. easy to sign do your RSS feed easy to subscribe. include the traditional RSS icon or indicator the entire site so that site visitors can easily find and subscribe to their RSS feeds. Includes basic instructions for site visitors to subscribe to your RSS feed. 5. Auto Discovery add code "auto-discovery" to the HTML header of your site. Many RSS aggregators include an auto detection feature, which allows them to automatically detect when a site offers an RSS feed. Thus, if visitors of your site are using one of these aggregators, they will know immediately that an RSS feed for your content is available from your site. Instantly create detection code 6 auto-http://www.feedforall.com/autodiscovery.htm. Favicon add a "favicon" for your site. Favicons (short for "Favorites icon") are usually a small version of a company or website logo and are displayed in the address bar of the user's browser. When a user bookmarks a specific Web page that includes a favicon, this Web page loads the custom icon to the user's browser. Because the favicon is usually displayed next to the address of the site, it can act as a small logo or an icon that visitors can use to remember the site or the Web site address. Food directories and RSS search engines usually use a favicon next to listings of an RSS feed. Then don't forget that you have on your site; otherwise, you have nothing but a generic icon next to their food. Webmasters can establish brand by creating a favicon for your site. Here is a free service of http://www.html-kit.com/favicon: HTMLKit 7. Subscribe to feed their own always subscribe to your RSS feed, so you can see what visitors to your site are seeing. Although not essential to incorporate the above information in your RSS feed, the additions will result in a more professional and polished RSS feed that sits apart from competitors in news aggregators and RSS directories. Spend a few extra minutes here could easily draw more attention to their food. About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software to create, edit, publish RSS feeds and podcasts. In addition Sharon manages marketing for recording and editing software, RecordForAll http://www.recordforall.com audio.
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